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• 1.3 IR Projects of Strategic Relevance

  Investor Relations has to be taken seriously in the day-to-day business, even if it is a less than spectacular topic.The standard measures and the duties of communication are described in ➔ Chapter 6 …

• 2.2 Communication of the Corporate Strategy

  In ongoing Investor Relations, an adjustment to the corporate strategy is frequently occasion to rethink the IR strategy and to thoroughly adapt the equity story.The following elements are typically i…

• 1.5 IR Planning

  The strategic issues of Investor Relations are operationalized and placed on a timeline during IR planning.When will which target groups be addressed with which instruments, topics, and messages? The …

• 10.2 Measuring Success

  The success of IR measures is difficult to verify objectively.Measuring success always requires a causal connection between the measure and its effect. This can rarely be unequivocally established in …

• 8.4 Recommendations for Internationally Oriented Sustainability Reporting

  In recent years, ESG has become a key issue in the investor community. The following tips can help to develop an effective and targeted system for sustainability reporting:ESG should form an integral …

• 8.4 Capital Markets Days (CMDs)

  Author:FGS Global Last updated on December 8th, 2025 Capital Markets Days (CMDs, or: Investor Days) are structured investor communications events designed to provide the capital market with an in-dept…